Cadbury Bar Six

Region

United Kingdom; Canada

Associated With

Cadbury - manufacturer and brand owner

Defining Feature

Six chocolate-covered wafer fingers

Status

Discontinued - exact withdrawal date unconfirmed

Overview

Cadbury Bar Six divided chocolate-covered wafer into six fingers, with shallow grooves across the bar.

Sold during the 1960s–1980s, it combined a break-apart format with crisp wafer rather than solid chocolate. Orange wrappers are among its surviving designs; a Canadian pack also described hazelnut cream between the wafers.

A 1968 promotion introduced it to Calgary, and a British television commercial followed in 1969. Wrappers, advertising and former customers’ memories now preserve the bar, though the Canadian recipe wording should not be applied to every version.

Why It Mattered

The product name made the bar’s construction its selling point. Six fingers gave the wafer a recognisable shape and a way to break it into portions, while the chocolate coating made it part of the confectionery counter. Its identity depended on that combination of structure and texture, rather than an unusual flavour alone.

The Six-Finger Format

• A UKIPO decision describes six wafer fingers running across the bar’s width.
• The fingers were separated by relatively shallow U-shaped grooves.
• The product was chocolate-covered wafer rather than a solid chocolate bar.

Public Record

• A Fry-Cadbury promotion introduced Bar Six in Calgary in 04/1968.
• The promotion report recorded more than 10,000 entries in five weeks and demand exceeding supply.
• The History of Advertising Trust catalogues a 15-second black-and-white British commercial from 1969.

Wrappers and Recipe Evidence

• Surviving imagery supports an orange wrapper design.
• A photographed bilingual Canadian wrapper describes hazelnut cream between crisp wafers, covered in Cadbury milk chocolate.
• That recipe wording is evidence for the pictured Canadian pack, not every market or period.

Gallery